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Adclear alternatives: Connor and other tools for reviewing financial promotions

Connor is the one we make: it checks each promotion against the rules that apply and cites the rule behind every finding. Finspector, Haast, Red Marker and Sedric also use AI.

  • Checked against the sources on
  • 2 min read
  • By James Zhao and Kashif Rafiq
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In short

  • Connor checks each promotion only against the rules that apply to it, from your home regulator, your markets and your products.
  • Each finding quotes the words it is about, gives the fix and links to the regulator's text where one is published.
  • Connor checks promotions in 9 jurisdictions, including Cyprus, Ireland, Australia and the UAE, and holds the rules of 35 regulators and legislatures.
  • It takes about a week to set up, and the first week is free.
  • Finspector, Haast, Red Marker and Sedric also review promotions with AI; Saifr and Hadrius focus on US firms.

We make Connor. What we say about the other tools comes from their own websites, read on 24 October 2026, and each one is linked in the sources. If we've got anything wrong, email hi@runconnor.com and we'll correct it.

Adclear reviews financial promotions with AI before they go out and watches them once they're live, so any alternative needs to do the same: check a promotion before it's published, explain each problem, keep the approval record and keep an eye on what affiliates and partners post afterwards.

Connor

Connor checks adverts, social posts, videos and web pages against the rules that apply to each one, and a named approver at your firm makes every decision. Here's what you get:

  • Rules from the regulator's own textConnor's library holds 206,492 provisions from 35 regulators and legislatures, collected from each one's official source. Each finding cites the rule and links to it where the regulator publishes it.
  • Only the rules that applyConnor works out which of its 548 rules apply from your home regulator, your markets and your products, and shows you before the check runs. You can add your own rules too.
  • Nine jurisdictions, including ADGMThe UK, EU, Cyprus, Ireland, the US, Australia, the UAE onshore, DIFC and ADGM.
  • Video, including what is saidImages and carousels, videos including their audio and spoken words, PDFs up to 20 pages, presentations and Figma designs saved as PDFs or images, social posts by link and web pages.
  • Affiliates and influencers, checked dailyTheir accounts on Instagram, TikTok, YouTube, Facebook and X, and LinkedIn company pages, with each new post scored for whether it's about you.
  • Live in about a weekYour first week is a free trial. We set up with your team, then spend an hour a week with you for the first month.

See how Connor compares with Adclear, point by point.

Feature by feature

FeatureConnorAdclearFinspectorHaastRed MarkerSedric
Rules and coverage
Custom rule packs for your own policiesYesYesNot statedYesYesYes
Checks each promotion only against the rules that apply to itYesNot statedNot statedNot statedNot statedNot stated
Links each finding to the regulator's textYesNot statedNot statedNot statedNot statedYes
Covers the UAEYesYesNot statedNot statedNot statedNot stated
Reviewing and approving
Reviews promotions before they go outYesYesYesYesYesYes
Takes each promotion from submission to approvalYesYesYesYesYesYes
Comments and discussion on each promotionYesNot statedYesNot statedNot statedNot stated
Reports on turnaround, approval rates and common issuesYesNot statedNot statedNot statedNot statedNot stated
Monitoring after launch
Monitors content once it's liveYesYesYesYesYesYes
Monitors affiliates and partnersYesYesYesYesYesYes
Finds anyone's posts under your hashtagsYesNot statedNot statedNot statedNot statedNot stated
Reads websites as visitors in each market see themYesNot statedNot statedNot statedNot statedNot stated
Getting started
Free trialYesNot statedNot statedNot statedNot statedNot stated
✓ the company’s website says it does this · – its website doesn’t say · ✕ it doesn’t. Connor’s column is what Connor does today. Read on 24 October 2026.

Other alternatives

Listed alphabetically.

Finspector. A London company whose software, it says, “scans your marketing materials, including emails, blogs, webinars, digital ads, social media posts, and even sales calls”, and monitors TikTok, Instagram, Twitter, influencers and third parties. Its website names the FCA.

Haast. Its website names FINRA, the FCA, UDAAP and the Consumer Duty, and says it can “Monitor all live assets and channels for compliance issues”, including partners' and influencers'.

Red Marker. An IntelligenceBank company with rule libraries for FINRA, the SEC, CFPB, FCA, ESMA and MiFID II, which also monitors its customers' own and third-party websites.

Sedric. A US company covering marketing review, partner and affiliate monitoring and call review, which lists UK and EU rules (the FCA, ESMA, MiFID and MiCA) as well as US ones.

Saifr and Hadrius, for US firms. Saifr reviews marketing against “FINRA 2210”, “SEC 482” and the “SEC Modernized Marketing Rule”. Hadrius says it is “Built for SEC- and FINRA-regulated firms.”

Workflow tools. If you mainly need an approval process and register rather than AI review, look at ComplyPortal, Perivan Enable and Ruleguard.

None of these vendors publishes a price list. Connor charges a monthly platform fee plus credits for each promotion checked; approvals, comments and reports don't use credits.

How to compare them

  1. Your marketsList every market your promotions reach and ask each vendor which rulebooks it holds for each.
  2. Your formatsSend the hardest material you publish: a long video, a carousel, a landing page that differs by country.
  3. The explanationFor each finding, can your approver see the rule, the regulator's text and the fix?
  4. The recordCan you show who approved which version, and why a finding was dismissed?
  5. After launchWhich networks are monitored and how often, and how are irrelevant posts filtered out?
  6. PriceAsk for a quote on your actual volume and markets.

For the wider market, see financial promotions compliance software compared.

Questions people ask

What is the best alternative to Adclear?

It depends on your markets and formats. For UK and EU firms that need AI review and monitoring of affiliates, compare Connor, Finspector, Haast, Red Marker and Sedric on your own promotions. For US firms, add Saifr and Hadrius.

How is Connor different from Adclear?

Connor builds its rulebooks from each regulator's own text and checks a promotion only against the rules that apply to it, with each finding linked to the regulator's text where one is published. It covers ADGM alongside the UAE onshore and DIFC, answers rule questions in Claude and ChatGPT, and takes about a week to set up. Our comparison of Connor and Adclear goes through it point by point.

How should we compare the alternatives?

Run the same set of your own promotions through each tool, including some you know fail, and compare what each finds and how it explains the finding. None of these vendors publishes a price list, so ask each for a quote on your volume and markets.

Sources

19 sources, read on
  1. Connor: financial promotionsVendor
  2. Connor: affiliates and live contentVendor
  3. Connor: regulation libraryVendor
  4. AdclearVendor
  5. Adclear: pre-publication approvalsVendor
  6. Adclear: global coverageVendor
  7. FinspectorVendor
  8. HaastVendor
  9. Red MarkerVendor
  10. Red Marker: solutionsVendor
  11. Red Marker: approvalsVendor
  12. Red Marker: pricingVendor
  13. SedricVendor
  14. Sedric: pricingVendor
  15. SaifrReviewVendor
  16. HadriusVendor
  17. ComplyPortal: financial promotionsVendor
  18. Perivan EnableVendor
  19. Ruleguard: financial promotionsVendor

This page explains the rules; it is not legal advice. Rules change: read the provision itself before relying on it. If you find an error, email hi@runconnor.com and we will correct it.

James Zhao

Co-founder, Connor

James is a co-founder of Connor. After a corporate career at Barclays and KPMG as a software engineer, he built and exited his own software company. He has spent the last three years at the forefront of AI, and the most recent of them building AI-native products and the agent platform behind Connor.

Kashif Rafiq

Co-founder, Connor

Kashif is a co-founder of Connor. He spent his career inside two of the most heavily monitored industries there are, investment banking at Goldman Sachs and energy at BP, working on the security and technology systems that keep regulated communications and data under control. He now builds Connor, which checks financial promotions against the rules that apply to them.

Check a promotion

See which of these rules apply to your own promotions

Bring an advert, post, video or web page to a demo. Connor checks it against the rules for each market it runs in and shows you every problem, with the rule behind it and the fix. Your approver makes the decision.

Book a demo Your content. Your rules. A clear next step.
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